Challenge:

Teya Williams had quit her corporate job to start her business, but after a couple of years in business, her monthly revenue was inconsistent and not growing at the speed she was hoping for.  Teya recognized a problem within her current business model and needed help to create a brand that was consistent with her vision while also able to explain her work clearly so that she could reach the people that needed her most.

Strategy:

We reworked Teya’s business model so that her vision and mission was clear to her ideal client so they could identify themselves.  We outlined her revenue streams so they made more sense and increased her pricing according to the value that she provided.  We then created a brand was elevated, stylish and professional.  We created design and copy that aligned with her vibe that would communicate and inspire her ideal clients to explore her website and offers.

Design:

Dreams Manifest’s brand key words are:  authentic, structured, nurturing, powerful, warm and approachable.  The color palette is clean and simple yet bold and statement making.  Black and white is the base with a pop of lime green and teal.

Results:

Dream’s Manifest has a brand that fully embodies the vision that Teya was hoping for.  Her brand has a strong and memorable presence.  It clearly communicates the work and transformation she provides with easy to understand language and powerful design elements.

Brand Position:

Intuitive Life Vision Coach. Helping women to connect more deeply and manifest their innermost desires and authentic selves.

Scope of Work:

• Business Development
• Brand Strategy
• Brand Design
• Brand Photography
• Website Copy
• Website Design
• Logo Design